  /* ============================================================
     DESIGN TOKENS
     ============================================================ */
  :root {
    --navy: #2d3a7d;
    --navy-dark: #232e66;
    --navy-deeper: #1a2452;
    --navy-50: #eef0f8;
    --pink: #e91e85;
    --pink-soft: #ffb3d9;
    --pink-50: #fdeaf3;
    --orange: #f58024;
    --orange-soft: #fcb549;
    --orange-50: #fff2e6;
    --red: #e64644;
    --magenta: #d823cd;

    --grad: linear-gradient(90deg, #fcb549 0%, #e64644 50%, #d823cd 100%);
    --grad-tilt: linear-gradient(135deg, #fcb549 0%, #e64644 50%, #d823cd 100%);
    --grad-soft: linear-gradient(135deg, #fff2e6 0%, #fdeaf3 100%);

    --bg: #ffffff;
    --surface: #f7f8fc;
    --surface-2: #f2f4f8;
    --border: #e8eaef;
    --text: #151515;
    --text-muted: #6f6f6f;

    --font: 'Figtree', system-ui, -apple-system, sans-serif;

    --sh-md: 0 4px 8px rgba(35, 46, 102, 0.06), 0 8px 24px rgba(35, 46, 102, 0.08);
    --sh-lg: 0 12px 24px -8px rgba(35, 46, 102, 0.12), 0 24px 64px -12px rgba(35, 46, 102, 0.18);
  }

  *, *::before, *::after { margin: 0; padding: 0; box-sizing: border-box; }
  html { scroll-behavior: smooth; -webkit-text-size-adjust: 100%; }
  body {
    font-family: var(--font);
    background: var(--bg);
    color: var(--text);
    line-height: 1.55;
    -webkit-font-smoothing: antialiased;
    -moz-osx-font-smoothing: grayscale;
    overflow-x: hidden;
  }
  img, video, svg { display: block; max-width: 100%; }
  a { color: inherit; text-decoration: none; }
  button { font-family: inherit; cursor: pointer; border: none; background: none; }
  ::selection { background: var(--pink); color: #fff; }

  .container {
    width: 100%;
    max-width: 1280px;
    margin: 0 auto;
    padding: 0 32px;
  }

  /* ============================================================
     HERO
     ============================================================ */
  .hero-page {
    padding: 160px 0 80px;
    background: linear-gradient(180deg, #fdf3fc 0%, var(--bg) 100%);
    position: relative;
    overflow: hidden;
  }
  .hero-page::before {
    content: '';
    position: absolute;
    top: -200px;
    right: -100px;
    width: 560px;
    height: 560px;
    background: radial-gradient(circle, rgba(216, 35, 205, 0.10) 0%, transparent 70%);
    border-radius: 50%;
    pointer-events: none;
  }
  .hero-page::after {
    content: '';
    position: absolute;
    bottom: -120px;
    left: -120px;
    width: 440px;
    height: 440px;
    background: radial-gradient(circle, rgba(245, 128, 36, 0.08) 0%, transparent 70%);
    border-radius: 50%;
    pointer-events: none;
  }
  .hero-page-grid {
    display: grid;
    grid-template-columns: 1.1fr 1fr;
    gap: 24px;
    align-items: center;
    position: relative;
    z-index: 2;
  }
  .hero-page-inner { max-width: 640px; }
  .hero-image {
    position: relative;
    display: flex;
    align-items: center;
    justify-content: center;
    min-width: 0;
  }
  .hero-page .kicker {
    color: var(--magenta);
    margin-bottom: 20px;
  }
  .hero-page h1 {
    font-size: clamp(36px, 5.5vw, 68px);
    font-weight: 900;
    line-height: 1.05;
    letter-spacing: -0.02em;
    margin-bottom: 28px;
  }
  .hero-page h1 .gr {
    background: var(--grad);
    -webkit-background-clip: text;
    background-clip: text;
    color: transparent;
  }
  .hero-page p {
    font-size: 20px;
    color: var(--text-muted);
    line-height: 1.6;
    max-width: 560px;
    margin-bottom: 36px;
  }
  .hero-page p + p { margin-top: -16px; margin-bottom: 36px; }
  .hero-cta-row {
    display: flex;
    gap: 16px;
    flex-wrap: wrap;
  }
  .btn-primary {
    display: inline-flex;
    align-items: center;
    gap: 10px;
    padding: 16px 28px;
    background: var(--grad);
    color: #fff;
    font-weight: 800;
    font-size: 15px;
    border-radius: 999px;
    box-shadow: 0 12px 28px -8px rgba(230, 70, 68, 0.55);
    transition: transform 0.2s, box-shadow 0.2s;
    cursor: pointer;
    border: none;
    font-family: var(--font);
  }
  .btn-primary:hover {
    transform: translateY(-2px);
    box-shadow: 0 18px 36px -8px rgba(230, 70, 68, 0.7);
  }
  .btn-secondary {
    display: inline-flex;
    align-items: center;
    gap: 10px;
    padding: 16px 28px;
    background: #fff;
    color: var(--navy-dark);
    border: 1px solid var(--border);
    font-weight: 800;
    font-size: 15px;
    border-radius: 999px;
    transition: all 0.2s;
  }
  .btn-secondary:hover {
    border-color: var(--navy);
    color: var(--navy);
    transform: translateY(-2px);
  }

  /* ============================================================
     HERO VISUAL — AI-mainokset
     ============================================================ */
  .ai-visual {
    width: 100%;
    max-width: 460px;
    aspect-ratio: 1 / 1;
    position: relative;
    margin: 0 auto;
  }
  .ai-card {
    position: absolute;
    background: #fff;
    border: 1px solid var(--border);
    border-radius: 18px;
    box-shadow: var(--sh-lg);
    padding: 18px 22px;
    font-size: 14px;
    line-height: 1.5;
    color: var(--text);
  }
  .ai-card .ac-label {
    font-size: 10px;
    font-weight: 800;
    letter-spacing: 0.14em;
    text-transform: uppercase;
    color: var(--text-muted);
    margin-bottom: 8px;
    display: flex;
    align-items: center;
    gap: 8px;
  }
  .ai-card .ac-dot {
    width: 8px;
    height: 8px;
    border-radius: 50%;
    background: var(--grad-tilt);
  }
  .ai-card .ac-dot.green { background: #1d8a4a; }
  .ai-card .ac-dot.orange { background: var(--orange); }
  .ai-card .ac-row {
    display: flex;
    justify-content: space-between;
    align-items: center;
    gap: 12px;
    padding: 6px 0;
  }
  .ai-card .ac-row + .ac-row { border-top: 1px dashed var(--border); }
  .ai-card .ac-name { font-weight: 600; color: var(--navy-dark); font-size: 13px; }
  .ai-card .ac-val { font-weight: 800; white-space: nowrap; font-size: 13px; }
  .ai-card .ac-val.good { color: #1d8a4a; }
  .ai-card .ac-val.grad {
    background: var(--grad);
    -webkit-background-clip: text;
    background-clip: text;
    color: transparent;
  }
  .ai-card .ac-pill {
    display: inline-flex;
    align-items: center;
    gap: 5px;
    padding: 3px 9px;
    border-radius: 999px;
    font-size: 11px;
    font-weight: 800;
    letter-spacing: 0.04em;
  }
  .ai-card .ac-pill.live { background: #e8f7ee; color: #1d8a4a; }
  .ai-card .ac-pill.ai { background: var(--pink-50); color: var(--pink); }
  .ai-card .ac-pill::before {
    content: '';
    width: 5px;
    height: 5px;
    border-radius: 50%;
    background: currentColor;
  }
  .ai-card .ac-bar-wrap {
    margin-top: 10px;
  }
  .ai-card .ac-bar-row {
    display: flex;
    align-items: center;
    gap: 10px;
    margin-bottom: 6px;
  }
  .ai-card .ac-bar-label {
    font-size: 11px;
    color: var(--text-muted);
    width: 60px;
    flex-shrink: 0;
  }
  .ai-card .ac-bar-bg {
    flex: 1;
    height: 6px;
    background: var(--border);
    border-radius: 99px;
    overflow: hidden;
  }
  .ai-card .ac-bar-fill {
    height: 100%;
    border-radius: 99px;
    background: var(--grad);
  }
  .ai-card .ac-bar-pct {
    font-size: 11px;
    font-weight: 800;
    color: var(--navy-dark);
    width: 32px;
    text-align: right;
    flex-shrink: 0;
  }
  .ai-card .ac-headline {
    font-size: 13px;
    font-weight: 700;
    color: var(--navy-dark);
    line-height: 1.4;
    margin-bottom: 4px;
  }
  .ai-card .ac-url {
    font-size: 11px;
    color: #1d8a4a;
    margin-bottom: 6px;
  }
  .ai-card .ac-desc {
    font-size: 12px;
    color: var(--text-muted);
    line-height: 1.5;
  }

  .ac-perf {
    top: 4%;
    left: 4%;
    width: 60%;
    transform: rotate(-3deg);
    z-index: 2;
    animation: acFloatA 7s ease-in-out infinite;
  }
  .ac-channels {
    bottom: 24%;
    right: 0;
    width: 58%;
    transform: rotate(3.5deg);
    z-index: 3;
    animation: acFloatB 6s ease-in-out infinite;
  }
  .ac-ad {
    bottom: 0;
    left: 12%;
    width: 66%;
    transform: rotate(-2deg);
    z-index: 1;
    animation: acFloatC 8s ease-in-out infinite;
  }
  @keyframes acFloatA {
    0%, 100% { transform: rotate(-3deg) translateY(0); }
    50% { transform: rotate(-3deg) translateY(-10px); }
  }
  @keyframes acFloatB {
    0%, 100% { transform: rotate(3.5deg) translateY(0); }
    50% { transform: rotate(3.5deg) translateY(-12px); }
  }
  @keyframes acFloatC {
    0%, 100% { transform: rotate(-2deg) translateY(0); }
    50% { transform: rotate(-2deg) translateY(-8px); }
  }
  /* Kuvamaailma: kortit levitetään isoloidun henkilön ympärille,
     jotta ne näkyvät säkkituolin takaa eivätkä jää sen alle. */
  /* Korttikerroksen leveys on kiinteä, koska pystykuva itse on kapea. */
  .kuva-hero .kuva-hero-backdrop {
    inset: 0 22% 6% auto;
    width: 460px;
    opacity: 0.92;
    transform: none;
  }
  .kuva-hero .ai-visual { max-width: none; aspect-ratio: auto; height: 100%; }
  /* Kaksi korttia henkilön vasemmalla puolella säkkituolin yläpuolella, kiinni henkilössä.
     Kolmas kortti jäisi henkilön taakse, joten se piilotetaan. */
  .kuva-hero .ac-perf { top: 0; left: 0; width: 60%; }
  .kuva-hero .ac-channels { top: 46%; left: 4%; right: auto; bottom: auto; width: 58%; }
  .kuva-hero .ac-ad { display: none; }
  /* Kapea työpöytä: kortit pienemmiksi, jotta ne eivät osu otsikkoon */
  @media (min-width: 1101px) and (max-width: 1319px) {
    .kuva-hero .kuva-hero-backdrop { width: 370px; inset: 0 26% 6% auto; }
  }
  @media (max-width: 1100px) {
    /* Kapea pystykuva: taustakerros ulottuu vasemmalle, jotta kortit eivät rivity */
    .kuva-hero .kuva-hero-backdrop { width: auto; inset: 0 0 6% -60%; }
    .kuva-hero .ac-perf { left: 0; width: 50%; }
    .kuva-hero .ac-channels { left: 6%; width: 48%; }
  }
  @media (max-width: 600px) {
    .kuva-hero .kuva-hero-backdrop { display: none; }
  }

  /* ============================================================
     SECTION HEAD
     ============================================================ */
  .block { padding: 100px 0; }
  .block.alt { background: var(--surface); }
  .section-head {
    margin-bottom: 64px;
    max-width: 880px;
  }
  .section-head.center { margin-left: auto; margin-right: auto; text-align: center; }
  .kicker {
    font-size: 12px;
    font-weight: 800;
    letter-spacing: 0.14em;
    text-transform: uppercase;
    display: inline-block;
    margin-bottom: 16px;
  }
  .kicker.orange { color: var(--orange); }
  .kicker.pink { color: var(--pink); }
  .kicker.navy { color: var(--navy); }
  .kicker.magenta { color: var(--magenta); }
  .section-title {
    font-size: clamp(28px, 3.5vw, 52px);
    font-weight: 900;
    line-height: 1.15;
    margin-bottom: 24px;
    letter-spacing: -0.015em;
  }
  .section-title .gr {
    background: var(--grad);
    -webkit-background-clip: text;
    background-clip: text;
    color: transparent;
  }
  .section-lead {
    font-size: 18px;
    color: var(--text-muted);
    max-width: 720px;
    line-height: 1.7;
  }
  .section-head.center .section-lead { margin-left: auto; margin-right: auto; }

  /* ============================================================
     CONCEPTS GRID — mitä AI-mainonta tarkoittaa
     ============================================================ */
  .concept-grid {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 24px;
  }
  .concept-card {
    background: #fff;
    border: 1px solid var(--border);
    border-radius: 22px;
    padding: 36px 30px;
    display: flex;
    flex-direction: column;
    gap: 14px;
    transition: transform 0.3s cubic-bezier(0.22, 1, 0.36, 1), box-shadow 0.3s, border-color 0.3s;
    position: relative;
    overflow: hidden;
  }
  .concept-card:hover {
    transform: translateY(-6px);
    box-shadow: var(--sh-lg);
    border-color: var(--pink-soft);
  }
  .concept-card::before {
    content: '';
    position: absolute;
    top: -80px;
    right: -80px;
    width: 200px;
    height: 200px;
    border-radius: 50%;
    opacity: 0.06;
    background: var(--grad);
    pointer-events: none;
  }
  .concept-icon {
    width: 52px;
    height: 52px;
    border-radius: 15px;
    display: flex;
    align-items: center;
    justify-content: center;
    flex-shrink: 0;
  }
  .concept-icon.grad { background: var(--grad); color: #fff; }
  .concept-icon.pink { background: var(--pink-50); color: var(--pink); }
  .concept-icon.orange { background: var(--orange-50); color: var(--orange); }
  .concept-icon.navy { background: var(--navy-50); color: var(--navy); }
  .concept-icon.magenta { background: #fce9fc; color: var(--magenta); }
  .concept-card h3 {
    font-size: 20px;
    font-weight: 800;
    color: var(--navy-dark);
    letter-spacing: -0.01em;
    line-height: 1.25;
  }
  .concept-card p {
    font-size: 15px;
    color: var(--text-muted);
    line-height: 1.65;
    flex: 1;
  }
  .concept-tag {
    display: inline-flex;
    align-self: flex-start;
    align-items: center;
    gap: 6px;
    padding: 4px 12px;
    border-radius: 999px;
    font-size: 11px;
    font-weight: 800;
    letter-spacing: 0.06em;
    text-transform: uppercase;
  }
  .concept-tag.google { background: rgba(66, 133, 244, 0.10); color: #4285F4; }
  .concept-tag.ai { background: var(--pink-50); color: var(--pink); }
  .concept-tag.auto { background: var(--orange-50); color: var(--orange); }

  /* ============================================================
     PERF MAX — yksi kampanja, kaikki kanavat
     ============================================================ */
  .pmax-section {
    padding: 110px 0;
    background: linear-gradient(180deg, var(--bg) 0%, var(--surface) 100%);
    position: relative;
    overflow: hidden;
  }
  .pmax-section::before {
    content: '';
    position: absolute;
    top: -140px;
    right: -160px;
    width: 500px;
    height: 500px;
    background: radial-gradient(circle, rgba(216, 35, 205, 0.08) 0%, transparent 70%);
    border-radius: 50%;
    pointer-events: none;
  }
  .pmax-grid {
    display: grid;
    grid-template-columns: 1fr 1.2fr;
    gap: 72px;
    align-items: center;
    position: relative;
    z-index: 2;
  }
  .pmax-text .kicker { color: var(--magenta); }
  .pmax-text h2 {
    font-size: clamp(28px, 3.2vw, 46px);
    font-weight: 900;
    line-height: 1.15;
    letter-spacing: -0.015em;
    color: var(--navy-dark);
    margin-bottom: 22px;
  }
  .pmax-text h2 .gr {
    background: var(--grad);
    -webkit-background-clip: text;
    background-clip: text;
    color: transparent;
  }
  .pmax-text p {
    font-size: 17px;
    line-height: 1.7;
    color: var(--text-muted);
    margin-bottom: 16px;
  }
  .pmax-channels {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 14px;
    margin-top: 32px;
  }
  .pmax-channel {
    background: #fff;
    border: 1px solid var(--border);
    border-radius: 16px;
    padding: 18px 16px;
    display: flex;
    flex-direction: column;
    align-items: flex-start;
    gap: 10px;
    transition: transform 0.3s cubic-bezier(0.22, 1, 0.36, 1), box-shadow 0.2s, border-color 0.2s;
  }
  .pmax-channel:hover {
    transform: translateY(-4px);
    box-shadow: var(--sh-md);
    border-color: var(--pink-soft);
  }
  .pmax-channel-icon {
    width: 36px;
    height: 36px;
    border-radius: 10px;
    display: flex;
    align-items: center;
    justify-content: center;
    font-size: 18px;
    line-height: 1;
  }
  .pmax-channel h4 {
    font-size: 14px;
    font-weight: 800;
    color: var(--navy-dark);
    line-height: 1.3;
  }
  .pmax-channel p {
    font-size: 12.5px;
    color: var(--text-muted);
    line-height: 1.5;
    margin: 0;
  }
  .pmax-visual {
    position: relative;
  }
  .pmax-diagram {
    background: #fff;
    border: 1px solid var(--border);
    border-radius: 24px;
    padding: 32px;
    box-shadow: var(--sh-lg);
    position: relative;
  }
  .pmax-diagram-title {
    font-size: 11px;
    font-weight: 800;
    letter-spacing: 0.12em;
    text-transform: uppercase;
    color: var(--text-muted);
    margin-bottom: 20px;
    display: flex;
    align-items: center;
    gap: 8px;
  }
  .pmax-diagram-title::before {
    content: '';
    width: 8px;
    height: 8px;
    border-radius: 50%;
    background: var(--grad);
    flex-shrink: 0;
  }
  .pmax-center {
    width: 80px;
    height: 80px;
    border-radius: 50%;
    background: var(--grad);
    display: flex;
    align-items: center;
    justify-content: center;
    margin: 0 auto 28px;
    box-shadow: 0 12px 28px -8px rgba(230, 70, 68, 0.50);
    position: relative;
  }
  .pmax-center::after {
    content: '';
    position: absolute;
    inset: -8px;
    border-radius: 50%;
    border: 2px dashed rgba(230, 70, 68, 0.25);
    animation: pmaxPulse 3s ease-in-out infinite;
  }
  @keyframes pmaxPulse {
    0%, 100% { transform: scale(1); opacity: 1; }
    50% { transform: scale(1.08); opacity: 0.6; }
  }
  .pmax-center-label {
    color: #fff;
    font-size: 11px;
    font-weight: 800;
    text-align: center;
    line-height: 1.3;
    letter-spacing: 0.04em;
  }
  .pmax-slots {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 10px;
  }
  .pmax-slot {
    background: var(--surface);
    border: 1px solid var(--border);
    border-radius: 12px;
    padding: 12px 10px;
    text-align: center;
    transition: border-color 0.2s;
  }
  .pmax-slot:hover { border-color: var(--pink-soft); }
  .pmax-slot-name {
    font-size: 11px;
    font-weight: 800;
    color: var(--navy-dark);
    display: block;
    margin-bottom: 3px;
  }
  .pmax-slot-type {
    font-size: 10px;
    color: var(--text-muted);
    display: block;
  }
  .pmax-roas {
    margin-top: 20px;
    padding: 16px 18px;
    background: linear-gradient(135deg, #f0f7ff 0%, var(--pink-50) 100%);
    border-radius: 14px;
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 12px;
  }
  .pmax-roas-label {
    font-size: 12px;
    color: var(--text-muted);
    font-weight: 600;
  }
  .pmax-roas-val {
    font-size: 22px;
    font-weight: 900;
    background: var(--grad);
    -webkit-background-clip: text;
    background-clip: text;
    color: transparent;
    letter-spacing: -0.02em;
  }

  /* ============================================================
     COMPARE — AI vs perinteinen
     ============================================================ */
  .compare-strip {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 28px;
    max-width: 1040px;
    margin: 0 auto;
  }
  .compare-col {
    background: #fff;
    border: 1px solid var(--border);
    border-radius: 22px;
    padding: 40px 36px;
    box-shadow: var(--sh-md);
  }
  .compare-col.featured {
    border-color: transparent;
    background: var(--navy-deeper);
    color: #fff;
    box-shadow: 0 20px 48px -12px rgba(26, 36, 82, 0.50);
  }
  .compare-badge {
    display: inline-flex;
    align-items: center;
    gap: 6px;
    padding: 4px 12px;
    border-radius: 999px;
    font-size: 11px;
    font-weight: 800;
    letter-spacing: 0.08em;
    text-transform: uppercase;
    margin-bottom: 16px;
  }
  .compare-badge.trad { background: var(--surface-2); color: var(--text-muted); }
  .compare-badge.ai { background: var(--grad); color: #fff; }
  .compare-col h3 {
    font-size: 26px;
    font-weight: 900;
    margin-bottom: 24px;
    letter-spacing: -0.01em;
    line-height: 1.2;
  }
  .compare-col.featured h3 { color: #fff; }
  .compare-rows { display: flex; flex-direction: column; gap: 0; }
  .compare-row {
    display: flex;
    align-items: flex-start;
    gap: 14px;
    padding: 14px 0;
    border-bottom: 1px solid var(--border);
  }
  .compare-col.featured .compare-row { border-bottom-color: rgba(255,255,255,0.12); }
  .compare-row:last-child { border-bottom: none; }
  .compare-row-icon {
    width: 28px;
    height: 28px;
    border-radius: 8px;
    flex-shrink: 0;
    display: flex;
    align-items: center;
    justify-content: center;
    margin-top: 1px;
  }
  .compare-row-icon.bad { background: rgba(230, 70, 68, 0.12); color: var(--red); }
  .compare-row-icon.good { background: rgba(29, 138, 74, 0.12); color: #1d8a4a; }
  .compare-col.featured .compare-row-icon.good { background: rgba(255,255,255,0.15); color: #7fffa0; }
  .compare-row-text {
    flex: 1;
  }
  .compare-row-text strong {
    font-size: 14.5px;
    font-weight: 700;
    color: var(--navy-dark);
    display: block;
    margin-bottom: 2px;
  }
  .compare-col.featured .compare-row-text strong { color: #fff; }
  .compare-row-text span {
    font-size: 13.5px;
    color: var(--text-muted);
    line-height: 1.5;
  }
  .compare-col.featured .compare-row-text span { color: rgba(255,255,255,0.65); }

  /* ============================================================
     LABONA TEKEE — service grid
     ============================================================ */
  .svc-grid {
    display: grid;
    /* 6 korttia: enintään 3 palstaa, jotta toinen rivi täyttyy eikä jää tyhjää */
    grid-template-columns: repeat(auto-fit, minmax(340px, 1fr));
    gap: 22px;
  }
  .svc {
    background: #fff;
    border: 1px solid var(--border);
    border-radius: 22px;
    padding: 32px 28px;
    transition: transform 0.3s cubic-bezier(0.22, 1, 0.36, 1), box-shadow 0.3s, border-color 0.3s;
    display: flex;
    flex-direction: column;
    gap: 14px;
    position: relative;
    overflow: hidden;
  }
  .svc:hover {
    transform: translateY(-6px);
    box-shadow: var(--sh-lg);
    border-color: var(--pink-soft);
  }
  .svc-icon {
    width: 48px;
    height: 48px;
    border-radius: 14px;
    display: flex;
    align-items: center;
    justify-content: center;
  }
  .svc-icon.grad { background: var(--grad); color: #fff; }
  .svc-icon.pink { background: var(--pink-50); color: var(--pink); }
  .svc-icon.orange { background: var(--orange-50); color: var(--orange); }
  .svc-icon.navy { background: var(--navy-50); color: var(--navy); }
  .svc-icon.magenta { background: #fce9fc; color: var(--magenta); }
  .svc h3 {
    font-size: 19px;
    font-weight: 800;
    color: var(--navy-dark);
    letter-spacing: -0.01em;
    line-height: 1.25;
  }
  .svc p {
    font-size: 15px;
    color: var(--text-muted);
    line-height: 1.65;
    flex: 1;
  }
  .svc-detail {
    font-size: 13px;
    color: var(--text-muted);
    padding-left: 18px;
    position: relative;
    line-height: 1.6;
  }
  .svc-detail::before {
    content: '';
    position: absolute;
    left: 0;
    top: 8px;
    width: 6px;
    height: 6px;
    border-radius: 50%;
    background: var(--grad);
  }

  /* ============================================================
     PROCESS — numeroidut vaiheet
     ============================================================ */
  .process-grid {
    display: grid;
    grid-template-columns: repeat(4, 1fr);
    gap: 32px;
    counter-reset: process;
  }
  .process-step { position: relative; }
  .process-step::before {
    counter-increment: process;
    content: counter(process, decimal-leading-zero);
    font-size: 80px;
    font-weight: 900;
    line-height: 1;
    background: var(--grad);
    -webkit-background-clip: text;
    background-clip: text;
    color: transparent;
    display: block;
    margin-bottom: 16px;
    letter-spacing: -0.02em;
  }
  .process-step h4 {
    font-size: 20px;
    font-weight: 800;
    margin-bottom: 12px;
    letter-spacing: -0.01em;
    color: var(--navy-dark);
  }
  .process-step p {
    font-size: 15px;
    color: var(--text-muted);
    line-height: 1.7;
  }

  /* ============================================================
     KENELLE SOPII — personas
     ============================================================ */
  .persona-grid {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 24px;
  }
  .persona {
    background: #fff;
    border: 1px solid var(--border);
    border-radius: 24px;
    padding: 36px 30px;
    transition: transform 0.3s cubic-bezier(0.22, 1, 0.36, 1), box-shadow 0.3s, border-color 0.3s;
    position: relative;
    overflow: hidden;
  }
  .persona:hover {
    transform: translateY(-6px);
    box-shadow: var(--sh-lg);
    border-color: var(--pink-soft);
  }
  .persona-icon {
    width: 56px;
    height: 56px;
    border-radius: 16px;
    display: flex;
    align-items: center;
    justify-content: center;
    margin-bottom: 20px;
  }
  .persona-icon.grad { background: var(--grad); color: #fff; }
  .persona-icon.pink { background: var(--pink-50); color: var(--pink); }
  .persona-icon.orange { background: var(--orange-50); color: var(--orange); }
  .persona h3 {
    font-size: 21px;
    font-weight: 800;
    margin-bottom: 12px;
    color: var(--navy-dark);
    letter-spacing: -0.015em;
    line-height: 1.25;
  }
  .persona p {
    font-size: 15px;
    color: var(--text-muted);
    line-height: 1.7;
    margin-bottom: 18px;
  }
  .persona ul {
    list-style: none;
    display: flex;
    flex-direction: column;
    gap: 10px;
  }
  .persona li {
    font-size: 14px;
    color: var(--text);
    padding-left: 30px;
    position: relative;
    line-height: 1.6;
    min-height: 20px;
  }
  .persona li::before {
    content: '';
    position: absolute;
    left: 0;
    top: 2px;
    width: 20px;
    height: 20px;
    border-radius: 50%;
    background: var(--grad);
    box-shadow: 0 2px 6px -2px rgba(230, 70, 68, 0.40);
  }
  .persona li::after {
    content: '';
    position: absolute;
    left: 7px;
    top: 6px;
    width: 5px;
    height: 9px;
    border-right: 2px solid #fff;
    border-bottom: 2px solid #fff;
    transform: rotate(45deg);
    transform-origin: center;
  }

  /* ============================================================
     INLINE CTA
     ============================================================ */
  .inline-cta {
    margin-top: 56px;
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 28px;
    padding: 28px 34px;
    background: var(--grad-soft);
    border: 1px solid var(--pink-soft);
    border-radius: 20px;
    flex-wrap: wrap;
    position: relative;
    overflow: hidden;
  }
  .inline-cta::before {
    content: '';
    position: absolute;
    top: -60px;
    right: -60px;
    width: 220px;
    height: 220px;
    background: radial-gradient(circle, rgba(232, 30, 133, 0.10) 0%, transparent 70%);
    border-radius: 50%;
    pointer-events: none;
  }
  .inline-cta-text {
    display: flex;
    flex-direction: column;
    gap: 4px;
    flex: 1;
    min-width: 240px;
    position: relative;
    z-index: 2;
  }
  .inline-cta-text strong {
    font-size: 18px;
    font-weight: 800;
    color: var(--navy-dark);
    letter-spacing: -0.01em;
    line-height: 1.3;
  }
  .inline-cta-text span {
    font-size: 14.5px;
    color: var(--text-muted);
    line-height: 1.55;
  }
  .inline-cta-text a {
    color: var(--pink);
    font-weight: 700;
    text-decoration: underline;
    text-decoration-color: var(--pink-soft);
    text-underline-offset: 3px;
  }
  .inline-cta-text a:hover { text-decoration-color: var(--pink); }
  .inline-cta .btn-primary {
    position: relative;
    z-index: 2;
    flex-shrink: 0;
  }

  /* ============================================================
     STATS BAND — tekoäly numeroina
     ============================================================ */
  .stats-band {
    background: linear-gradient(135deg, var(--navy-deeper) 0%, var(--navy) 60%, #3b1f6b 130%);
    color: #fff;
    padding: 100px 0;
    position: relative;
    overflow: hidden;
  }
  .stats-band::before {
    content: '';
    position: absolute;
    top: -180px;
    left: -180px;
    width: 580px;
    height: 580px;
    background: radial-gradient(circle, rgba(216, 35, 205, 0.28) 0%, transparent 70%);
    border-radius: 50%;
    pointer-events: none;
  }
  .stats-band::after {
    content: '';
    position: absolute;
    bottom: -200px;
    right: -200px;
    width: 580px;
    height: 580px;
    background: radial-gradient(circle, rgba(245, 128, 36, 0.20) 0%, transparent 70%);
    border-radius: 50%;
    pointer-events: none;
  }
  .stats-band .section-head { position: relative; z-index: 2; }
  .stats-band .kicker { color: rgba(255,255,255,0.65); }
  .stats-band .section-title { color: #fff; }
  .stats-band .section-lead { color: rgba(255,255,255,0.70); }
  .stats-grid {
    display: grid;
    grid-template-columns: repeat(4, 1fr);
    gap: 28px;
    position: relative;
    z-index: 2;
  }
  .stat-item {
    background: rgba(255,255,255,0.06);
    border: 1px solid rgba(255,255,255,0.10);
    border-radius: 20px;
    padding: 32px 24px;
    text-align: center;
    transition: transform 0.3s cubic-bezier(0.22, 1, 0.36, 1), background 0.2s, border-color 0.2s;
  }
  .stat-item:hover {
    transform: translateY(-6px);
    background: rgba(255,255,255,0.10);
    border-color: rgba(255,255,255,0.22);
  }
  .stat-num {
    font-size: 48px;
    font-weight: 900;
    letter-spacing: -0.03em;
    line-height: 1;
    margin-bottom: 10px;
    background: var(--grad);
    -webkit-background-clip: text;
    background-clip: text;
    color: transparent;
  }
  .stat-label {
    font-size: 14px;
    color: rgba(255,255,255,0.72);
    line-height: 1.5;
    font-weight: 500;
  }

  /* ============================================================
     FAQ
     ============================================================ */
  .faq-list {
    max-width: 880px;
    margin: 0 auto;
    display: flex;
    flex-direction: column;
    gap: 16px;
  }
  .faq-item {
    background: #fff;
    border: 1px solid var(--border);
    border-radius: 16px;
    padding: 24px 28px;
    transition: border-color 0.2s, box-shadow 0.2s;
  }
  .faq-item:hover {
    border-color: var(--pink-soft);
    box-shadow: var(--sh-md);
  }
  .faq-item summary {
    cursor: pointer;
    font-size: 18px;
    font-weight: 700;
    color: var(--navy-dark);
    list-style: none;
    display: flex;
    justify-content: space-between;
    align-items: center;
    gap: 16px;
  }
  .faq-item summary::-webkit-details-marker { display: none; }
  .faq-item summary::after {
    content: '+';
    font-size: 28px;
    font-weight: 300;
    color: var(--pink);
    transition: transform 0.25s;
    line-height: 1;
    flex-shrink: 0;
  }
  .faq-item[open] summary::after { transform: rotate(45deg); }
  .faq-item p {
    margin-top: 16px;
    color: var(--text-muted);
    font-size: 16px;
    line-height: 1.7;
  }

  /* ============================================================
     CTA BAND
     ============================================================ */
  .cta-band {
    background: var(--navy-deeper);
    padding: 110px 0;
    color: #fff;
    position: relative;
    overflow: hidden;
  }
  .cta-band::before {
    content: '';
    position: absolute;
    top: -200px;
    right: -200px;
    width: 700px;
    height: 700px;
    background: radial-gradient(circle, rgba(216, 35, 205, 0.24) 0%, transparent 70%);
    border-radius: 50%;
    pointer-events: none;
  }
  .cta-band::after {
    content: '';
    position: absolute;
    bottom: -200px;
    left: -200px;
    width: 600px;
    height: 600px;
    background: radial-gradient(circle, rgba(245, 128, 36, 0.20) 0%, transparent 70%);
    border-radius: 50%;
    pointer-events: none;
  }
  .cta-band-inner {
    text-align: center;
    max-width: 760px;
    margin: 0 auto;
    position: relative;
    z-index: 2;
  }
  .cta-lead {
    font-size: 22px;
    font-weight: 600;
    color: rgba(255,255,255,0.88);
    line-height: 1.4;
    margin-bottom: 18px;
  }
  .cta-band h2 {
    font-size: clamp(28px, 3.5vw, 48px);
    font-weight: 800;
    line-height: 1.2;
    letter-spacing: -0.015em;
    margin-bottom: 32px;
    color: rgba(255,255,255,0.88);
  }
  .cta-band h2 .gr {
    background: var(--grad);
    -webkit-background-clip: text;
    background-clip: text;
    color: transparent;
    font-weight: 900;
  }
  .cta-band-links {
    margin-top: 28px;
    display: flex;
    align-items: center;
    justify-content: center;
    gap: 24px;
    flex-wrap: wrap;
  }
  .cta-band-link {
    font-size: 14px;
    color: rgba(255,255,255,0.60);
    font-weight: 600;
    display: inline-flex;
    align-items: center;
    gap: 6px;
    transition: color 0.2s;
  }
  .cta-band-link:hover { color: rgba(255,255,255,0.90); }

  /* ============================================================
     REVEAL
     ============================================================ */
  [data-reveal] {
    opacity: 0;
    transform: translateY(28px);
    transition: opacity 0.8s cubic-bezier(0.22, 1, 0.36, 1),
                transform 0.8s cubic-bezier(0.22, 1, 0.36, 1);
  }
  [data-reveal].in { opacity: 1; transform: translateY(0); }
  [data-reveal-stagger] > * {
    opacity: 0;
    transform: translateY(20px);
    transition: opacity 0.7s cubic-bezier(0.22, 1, 0.36, 1),
                transform 0.7s cubic-bezier(0.22, 1, 0.36, 1);
  }
  [data-reveal-stagger].in > * { opacity: 1; transform: translateY(0); }
  [data-reveal-stagger].in > *:nth-child(1) { transition-delay: 0.05s; }
  [data-reveal-stagger].in > *:nth-child(2) { transition-delay: 0.10s; }
  [data-reveal-stagger].in > *:nth-child(3) { transition-delay: 0.15s; }
  [data-reveal-stagger].in > *:nth-child(4) { transition-delay: 0.20s; }
  [data-reveal-stagger].in > *:nth-child(5) { transition-delay: 0.25s; }
  [data-reveal-stagger].in > *:nth-child(6) { transition-delay: 0.30s; }

  /* ============================================================
     RESPONSIVE
     ============================================================ */
  @media (max-width: 1100px) {
    .hero-page-grid { grid-template-columns: 1fr; gap: 32px; }
    .ai-visual { max-width: 420px; }
    .pmax-grid { grid-template-columns: 1fr; gap: 56px; }
    .concept-grid { grid-template-columns: repeat(2, 1fr); }
    .persona-grid { grid-template-columns: repeat(2, 1fr); }
    .stats-grid { grid-template-columns: repeat(2, 1fr); }
    .process-grid { grid-template-columns: repeat(2, 1fr); gap: 40px; }
  }
  @media (max-width: 760px) {
    .compare-strip { grid-template-columns: 1fr; }
    .persona-grid { grid-template-columns: 1fr; }
    .pmax-channels { grid-template-columns: repeat(2, 1fr); }
    .stats-grid { grid-template-columns: repeat(2, 1fr); }
  }
  @media (max-width: 600px) {
    .container { padding: 0 20px; }
    .hero-page { padding: 120px 0 60px; }
    .block { padding: 70px 0; }
    .pmax-section { padding: 80px 0; }
    .stats-band { padding: 80px 0; }
    .section-head { margin-bottom: 48px; }
    .concept-grid { grid-template-columns: 1fr; }
    .pmax-channels { grid-template-columns: 1fr 1fr; }
    .stats-grid { grid-template-columns: 1fr; gap: 16px; }
    .stat-num { font-size: 38px; }
    .process-grid { grid-template-columns: 1fr; gap: 32px; }
    .process-step::before { font-size: 64px; }
    .cta-band { padding: 80px 0; }
    .hero-cta-row { flex-direction: column; }
    .btn-primary, .btn-secondary { justify-content: center; }
    .ai-visual { max-width: 320px; }
    .ai-card { padding: 14px 16px; font-size: 12.5px; }
    .inline-cta { flex-direction: column; align-items: stretch; padding: 24px 22px; gap: 18px; margin-top: 44px; }
    .inline-cta .btn-primary { align-self: stretch; justify-content: center; }
    .compare-col { padding: 28px 24px; }
    .pmax-diagram { padding: 24px; }
    .pmax-slots { grid-template-columns: repeat(2, 1fr); }
    .cta-band-links { flex-direction: column; gap: 14px; }
  }
